Jetlines appoints ULCC expert as chief commercial officer

Estimated reading time 2 minutes, 47 seconds.

Canada Jetlines Ltd. has announced the appointment of Javier Suarez as chief commercial officer, effective July 30, 2018.

Canada Jetlines has an ambitious growth plan that calls for multiple aircraft and destinations on both sides of the border. Canada Jetlines Image

Incoming CEO Lukas Johnson commented, “I am excited to bring Javier to the Jetlines team. Javier’s ultra-low-cost carrier expertise in network planning and revenue management gained with many years of experience at VivaAerobus and Vueling will be invaluable as we continue to develop and deliver on the Jetlines strategy. I look forward to working closely with Javier to build Canada’s first true ultra-low-cost air carrier.”

Suarez commented, “I look forward to working with Lukas and the team. My expertise and knowledge of how to strategically place and manage routes will be an asset to the company and will help ensure Jetlines is able to be as cost efficient and operationally effective as possible.”

Suarez has over 10 years of airline executive experience with expertise in network and fleet planning, revenue management, and e-commerce.

Most recently, he was vice-president, Network Planning, Revenue Management, E-Commerce with VivaAerobus.

Suarez was part of the senior management team that improved profitability from a breakeven in 2014 to becoming the most profitable airline in Mexico in 2017.

During his tenure, he was responsible for growing its fleet from 13 to 32 aircraft between 2014 and 2018, managing the majority of commercial functions, including the online commercial distribution and negotiations with various third-party vendors.

During the last four years, he launched 55 routes with a 98 per cent success rate.

Suarez’s previous experience includes holding progressively senior roles with Vueling Airlines from 2010 to 2014, an ultra-low-cost carrier in Europe, most notably as the director of network planning, scheduling, slots and corporate affairs.

During his tenure, Suarez managed the network of the airline, growing the fleet size from 38 to 105 aircraft in a four-year span. He defined the Vueling network strategy that operated close to 400 routes that generated over US$2 billion in revenue.

Additionally, he was responsible for launching more than 200 routes over three years, achieving a 92 per cent success rate.

Prior to his tenure with Vueling, Suarez held the role of senior strategist with Qatar Airways from 2008 to 2010.

Suarez has earned a masters degree in management from Harvard University, a masters in marketing from ESIC Marketing School in Madrid, and bachelor of arts in airline business administration from the Autonoma University of Madrid.

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